Our Story
WE ARE EASTERN WESTWARD
We’re decidedly dadcore, which is perhaps to be expected, given we were founded by a real, honest-to-goodness dad.
He tells dad jokes and everything.
We like slightly cheesy puns about outdoor adventures, and the knowledge that we know how to do most things passably, and a few things well.
We like to share our ideas and the things we’ve learned with folks, if they want to hear.
We're glad you're here.
QUALITY
We work hard to ensure excellent results from our suppliers, and we want to hear from you if something you received from us has failed to meet our high standards.
SUSTAINABILITY
We do our best (within our means) to make sustainable choices regarding the goods we sell and the way we produce them.
SERVICE
We're not here to make the fastest, biggest buck from you. We want to make a fair living by making your life a little brighter.
Meet
OUR FOUNDERS
CURRENTLY BASED IN FORT LAUDERDALE, FLORIDA,
Eastern Westward is a labor of love, a "side hustle" and potentially a hilariously misguided idea from husband and wife team Simon and Amy.
A software engineer and leader for his day-job, Simon had the idea for Eastern Westward's classic "Armond" logo in early 2020, but it took four years of iteration for the core ideas behind our "Handy Mug" and "Adventures With" lines to fully come together.
Simon and Amy live with a toddler, a teenager and a highly-opinionated 10lb toy poodle, and whilst currently Eastern, plan on heading Westward in a few years' time.
If you'd like to get to know them better, you could do worse than check out Eastern Westward's weeklyish newsletter, the Pancontinental Dispatch.